McDonald’s Snack Wrap is coming back in 2025
Introduced as a lighter, portable alternative to burgers, the Snack Wrap was an instant hit. While it’s no longer available in many countries, its legacy lives on, and fans continue to call for its return.
 |
| McDonald’s posted an image to Instagram with the text “snack wraps xx.xx.2025” and the caption “can’t believe i just posted this.” |
This article will give you a detailed overview of the McDonald’s Snack Wrap, its history, variations, why it was discontinued, and answers to frequently asked questions (FAQs).
What Is the McDonald’s Snack Wrap?
The Snack Wrap was a small, handheld menu item that featured a tortilla filled with either crispy or grilled chicken, shredded lettuce, shredded cheddar cheese, and ranch, honey mustard, or chipotle barbecue sauce. It was designed to be a lighter, more snackable option compared to McDonald’s burgers and larger wraps.
- Launch: Introduced in the U.S. in 2006
- Goal: To appeal to younger customers and those looking for smaller, healthier meal options
- Price Range: Typically priced between $1.29 and $2.49, depending on location and variation
| McDonald's Snack Wraps are set to return to US menus in 2025. The cult-favorite menu item was launched in 2006 and discontinued in 2020. |
Why Was the Snack Wrap Popular?
The Snack Wrap gained popularity for several reasons:
-
Portability
Its small size and tortilla wrapping made it easy to eat on the go.
-
Customizable Options
Customers could choose between crispy or grilled chicken and different sauces, allowing for variety.
-
Healthier Alternative
Compared to burgers, the Snack Wrap was seen as a healthier, lower-calorie option.
-
Affordability
The Snack Wrap was one of McDonald’s most affordable menu items, making it accessible to a wide range of customers.
The Variations of the Snack Wrap
Over the years, McDonald’s introduced several variations of the Snack Wrap to keep the menu fresh and appeal to different tastes.
-
Classic Ranch Snack Wrap
- Ingredients: Chicken (crispy or grilled), ranch dressing, shredded lettuce, and shredded cheddar cheese
-
Honey Mustard Snack Wrap
- Ingredients: Chicken (crispy or grilled), honey mustard sauce, lettuce, and cheddar cheese
-
Chipotle BBQ Snack Wrap
- Ingredients: Chicken (crispy or grilled), chipotle barbecue sauce, lettuce, and cheddar cheese
-
Bacon Ranch Snack Wrap
- Ingredients: Chicken (crispy or grilled), ranch dressing, lettuce, cheddar cheese, and crispy bacon
| Is the McDonald's breakfast wrap coming back? McDonald's announced that they had received more than 5,000 direct messages to their social media accounts and 22 petitions from fans pleading with them to reinstate the wrap. Today, February 13, marks the official return of the McDonald's breakfast wrap, which is priced at £4.39, or £5.89 for a meal. |
Why Was the Snack Wrap Discontinued?
The McDonald’s Snack Wrap was officially discontinued in the U.S. in 2016, though it remained on some international menus for a few years. The decision to remove it was influenced by several factors:
-
Operational Challenges
The preparation of the Snack Wrap was labor-intensive compared to other menu items. Employees had to grill or fry the chicken, assemble the ingredients, and wrap it, which slowed down kitchen operations.
-
Shifting Focus
McDonald’s shifted its focus to promoting higher-margin items like burgers and fries. The Snack Wrap, being a lower-priced item, did not contribute as significantly to profits.
-
Sales Decline
Although the Snack Wrap was initially popular, sales began to decline over time. Customers were gravitating towards larger meals and combo deals.
-
COVID-19 Impact
During the pandemic, McDonald’s simplified its menu to streamline operations, and the Snack Wrap did not return afterward.
Is the Snack Wrap Still Available?
As of 2024, the Snack Wrap is no longer available in the U.S. However, it can still be found in some international McDonald’s locations, such as Canada. Fans in the U.S. have started petitions and social media campaigns to bring the Snack Wrap back, but McDonald’s has not announced any plans to reintroduce it.
Fan Campaigns to Bring Back the Snack Wrap
The Snack Wrap’s disappearance from U.S. menus led to widespread disappointment among fans. Social media platforms like Twitter and TikTok are filled with nostalgic posts and hashtags like #BringBackTheSnackWrap.
In 2023, rapper Cardi B even joined the call to bring back the Snack Wrap, giving the campaign a celebrity boost. Despite this attention, McDonald’s has reiterated that the Snack Wrap won’t be returning anytime soon due to operational inefficiencies.
Homemade Snack Wraps: DIY Recipes
Many fans have taken matters into their own hands, creating DIY versions of the Snack Wrap at home. Here’s a simple recipe to replicate the McDonald’s Snack Wrap:
Ingredients:
- 1 flour tortilla
- 1 crispy or grilled chicken strip
- Shredded lettuce
- Shredded cheddar cheese
- Sauce of your choice (ranch, honey mustard, or barbecue)
Steps:
- Cook the chicken strip until crispy or grilled.
- Warm the tortilla for a few seconds in a microwave or pan.
- Layer the tortilla with lettuce, cheese, and chicken.
- Drizzle with your preferred sauce.
- Wrap it tightly and enjoy!
Information
The nutritional content of a McDonald’s Snack Wrap varied depending on the choice of chicken and sauce. Here’s an approximate breakdown:
- Calories: 260–300
- Protein: 12–15g
- Fat: 10–14g
- Carbohydrates: 25–30g
The grilled chicken version was lower in calories and fat compared to the crispy chicken version.
FAQs About McDonald’s Snack Wrap
1. Why was the Snack Wrap discontinued?
The Snack Wrap was removed from U.S. menus due to operational challenges, declining sales, and McDonald’s focus on higher-margin items.
2. Can I still get a Snack Wrap at McDonald’s?
In the U.S., the Snack Wrap is no longer available. However, some international locations, like Canada, still serve it.
3. Are there similar items on the McDonald’s menu?
Currently, McDonald’s doesn’t have a direct replacement for the Snack Wrap, but you can try their premium chicken sandwiches or wraps available in certain regions.
4. What sauces were available for the Snack Wrap?
The Snack Wrap could be made with ranch, honey mustard, or chipotle barbecue sauce.
5. How can I make a Snack Wrap at home?
You can recreate it with a tortilla, chicken strip, lettuce, cheddar cheese, and your favorite sauce.
6. Was the Snack Wrap healthy?
The Snack Wrap was considered a healthier option compared to burgers, especially when made with grilled chicken.
7. How much did the Snack Wrap cost?
The Snack Wrap was priced between $1.29 and $2.49, depending on location and variation.
8. Will McDonald’s ever bring back the Snack Wrap?
While fans continue to demand its return, McDonald’s has stated that it has no plans to reintroduce the Snack Wrap.
9. How long was the Snack Wrap available?
The Snack Wrap was available in the U.S. from 2006 to 2016.
10. What made the Snack Wrap special?
Its combination of portability, affordability, and customization options made the Snack Wrap a beloved menu item.
The McDonald’s Snack Wrap remains a fan-favorite menu item despite its discontinuation in the U.S. Its simple yet flavorful design made it a go-to snack for millions of customers. While it may no longer be available at most McDonald’s locations, its memory lives on through fan campaigns, homemade recipes, and nostalgic social media posts.
Will the Snack Wrap ever make a comeback? Only time will tell, but for now, it remains one of the most-missed items in McDonald’s history.
